Branding Video Blog Product Part II

Jim Sackman, Sales & Marketing

We continue our examination of Branding as it relates to Product. We examine the case of the Porsche 914 and how it was viewed in the market and impacted Porsche’s Brand. Jim Sackman is the former CTO of Advanced Fibre Communications and has a record as a innovator and executor of successful business plans and strategies. He has done this at companies large and small at all stages of their business cycle. Jim wants to help business owners and senior executives succeed and is offering his services as a business coach to this end. He will be working on improving the top and the bottom line of your business. To learn more about Jim go to and check out his blog at and his Youtube channel at and his LinkedIn profile at